01
Shopify Websites & Ecommerce
New Shopify websites, ecommerce stores and service-commerce environments built around the business they need to support.
SHOPIFY WEBSITE & ECOMMERCE CONSULTANCY
Shopify websites and ecommerce, thoughtfully structured.
From focused improvements to complete Shopify builds.
Whether you need a specific adjustment, help resolving an existing issue or an entirely new website, TESSERA offers carefully scoped services suited to the work required.
TESSERA builds, restructures and improves websites and ecommerce environments with careful attention to structure, information, customer experience and technical implementation.
From professional business and service-led websites to full ecommerce stores and complex catalogue environments, each project is shaped around what the business actually requires.
Based in Johannesburg, TESSERA works remotely with clients in South Africa and internationally.
A MORE COMPLETE VIEW OF THE WEBSITE
More than what appears on screen.
A strong website depends on more than visual presentation.
Behind the interface sit the structures that help customers navigate, understand information or products and take action: page architecture, navigation, collections, content, product information, metafields, filters, internal links, metadata, mobile behaviour and technical configuration.
TESSERA considers these elements together so the visible experience and the underlying Shopify environment support one another.
WHAT WE DO
Shopify work shaped around the requirement.
TESSERA's work includes professional Shopify business websites, service-led and lead-generation sites, ecommerce stores and combinations of these where the business requires them.
02
Rebuilds & Optimisation
Existing Shopify environments improved through structural, visual, catalogue, technical and customer-experience refinement.
03
Website Audits
Focused assessment of an existing website or Shopify environment before deciding what should be corrected, restructured or rebuilt.
04
Catalogue & Product Data
Product architecture, loading, enrichment, specifications, metafields, taxonomy, collections, filtering and structured catalogue work.
05
SEO & Digital Readiness
Website-side SEO, metadata, internal linking, structured information, mobile usability, feed readiness and implementation for relevant Google and Meta services where required.
06
Ongoing Shopify Support
Optional support for catalogue updates, theme refinement, troubleshooting, structured data, content and continued store improvement.
THE DIGITAL FOUNDATION
A strong website foundation supports everything that follows.
TESSERA's role is the website and Shopify environment itself: making it as structurally sound, usable and digitally ready as the agreed project requires.
Clear information architecture
Logical navigation and collections
Accurate content and product information
Useful titles and descriptions
Structured specifications where relevant
Meaningful internal links
ALT text
Filters and search where relevant
Mobile usability
Page clarity
Feed and tracking readiness
PRACTICAL BUSINESS PERSPECTIVE
Digital implementation considered in the context of the business behind it.
Websites do not operate in isolation.
TESSERA's approach is informed by extensive practical experience across retail, operations, logistics, ecommerce and Shopify implementation. That perspective helps keep digital decisions grounded in how the website will actually be used and maintained.
SELECTED WORK
Different environments. Different requirements.
Blackbeancoffee.africa
Built from a blank Shopify theme into a specialist coffee-equipment ecommerce environment, then progressively developed through catalogue architecture, technical product data, filtering, customer comparison tools, theme refinement, SEO implementation and controlled optimisation.
OnlineHomeStore.co.za
Built from a blank Shopify theme into a large homeware ecommerce store and progressively refined through collection architecture, catalogue restructuring, structured data, filtering, content, metadata, internal linking, media improvement and large-scale controlled remediation.
WithLove
A new Shopify environment combining premium service presentation, booking, ecommerce and structured skincare information within one coherent customer journey.
APPROACH
A clear process from first discussion to handover.
- 01 Discover
- 02 Define
- 03 Build
- 04 Review
- 05 Validate
- 06 Handover
AFTER THE BUILD
Built for you to control.
A completed Shopify environment should remain under the client's control. Optional support remains available but is not required.
START A PROJECT
Have a Shopify project in mind?
Tell us about the website, store or catalogue environment you are working with and what you need to achieve.